Attraction Marketing System

Tuesday, 21 June 2011

Do Away With Prejudice To Succeed!

Let everyone know about your Network Marketing Opportunity and never prejudge your prospect. There have been plenty of people that have gone from the loss of their job through redundancy or retrenchment especially here in our country Zambia with no source of income. Other have lost jobs due to foreclosure or there companies are facing foreclosure or bankruptcy, to financial success in this business.

Before 2008 a lot of people that had plans and hopes of retiring, but the credit crunch affected all of us and now in 2011 more and more people have lost their life savings and have little or no hope of retiring. Many have become slaves to the clock. They are married to their J.O.B.
May be you are distributor who joined network marketing with a hope to secure you financial freedom and you are struggling. No matter who you are we are guilty of being prejudiced in one way or another, and it is that prejudice that is slowing you down or may be keeping you from achieving success in a Network Marketing Opportunity.

You might have decided your family members, friends and workmates are not interested in your Network Marketing Opportunity without asking them.
Maybe, it is that successful friend of yours or just the person you know to be success who you believe is not interested in another source of income.

You assume that because someone has not lost their J.O.B or employment benefits or that their circumstances haven’t changed so they are not interested.
You look at prospects and do not believe the opportunity would be right for them, because you do not believe they can come up with the funds to get started.

Inviting Versus Attraction Marketing

I am a student of attraction marketing in the realm of network marketing but I also mix it with invitation to my warm list that is the people I know. I use the lead generating tactics as taught in Magnetic Sponsoring to capture both the cold list.

Above all, Magnetic Sponsoring teaches laser targeted sponsoring by focusing on network marketers. That is the huge difference. However, there are those that still use the word-of mouth and these are the ones I am writing about. How well you do at inviting will greatly depend on the growth of your communication skills.
Most people have difficulty with communication. I did! However, the more I study it, the more I realize that communication is what makes or breaks us in life. It's your ability to woo your significant other. It's your ability to get a job, get a raise, get a promotion, get along with others in the office.

The signs on the road are the City communicating with us, giving us driving instructions. Whether written or verbal, communication is life. Don't most conflicts stem from miscommunications? Ever hear "You don't understand me?" It's definitely a skill worthy of much research and study.

I have heard my prospects say "I don't like sales?" Often when your network marketing prospects don't think they're good at communication they'll use the phrase, "I don't like sales" or "I'm not a sales person." This I have heard so often. In your business, take the approach that you're starting your own company. You need a board of directors. In MLM we call them leaders. I call them Alphas!

The most important thing for you to understand at this point is you don't necessarily have to know these people. You probably won't. You may personally find these leaders or someone in your organization could lead you to them.

What character traits do you want in your network marketing your Alphas? What character traits do your leaders want in you? Why is this important for inviting? Well, your greatest asset will become your eagle eye at picking Alphas that will contribute to the success of your organization.

Here is a list of character traits you do want in your Alphas...
Postive Talk - Positive thought and positive talk are integral to thinking and functioning as a leader. An Alpha must learn to face head-on their fears about competition, their abilities, and the abilities of their team or group.
Only then can they begin to win and to raise the quality of their team's work to a higher level. Just like the coach of a footbal-winning team, you've got to visualize yourself winning. Visualizing the win will help you to take the right actions to achieve the outcome you want.

Become a Mourinho (Former Chelsea FC Coach) who has a winning mentality because he knows how to get the best out of his players.
  • high self esteem
  • goal driven
  • ready to act now
  • Decisive
  • mentally tough
However, you do not want traits like the ones below in your prospects:
  • Passive
  • wishy-washy
  • employee mentality
  • not ready to act
  • easily influenced by others
  • worries about what others think
And to prospects who say “ I know nothing about sales” I say sales has nothing to do with it. In fact when you picture a sales person, what you are picturing is a poor communicator. When you have been sold, you knew it. You felt it. When you are in the presence of a really good communicator you may have bought something, but you were never sold anything.

A good communicator will never sell what his prospect won't buy. There's no way they could get there. A good communicator, whether a nurse or a networker listens and helps people get what they want. That is Marketing! That's all. A nurse has to learn the appropriate questions to ask so he/she can find exactly what the needs of the patient are. The nurse must also learn the appropriate responses to the standard questions and concerns the patient has.

A networker also must learn the needed questions and the appropriate responses to common objections so they can help their MLM business prospects get what they want. I've heard distributors invite people to look at an MLM business opportunity much like this: "My company does this, I'm making x amount of money, my company has this, and I have this, etc..." Learning how to properly invite prospects to look at your MLM business and truly network with people is not always easy, but can be profitable for you. I commend your willingness to study it.

Be a student of this inviting subject forever, but don't wait more than a week before doing it, even if it's just tiny steps. If you have problems inviting people or talking on the phone try Attraction Marketing and opt-in on this link http://marvinchibuye.magneticsponsoringonline.com.

Wednesday, 11 May 2011

Copywriting: A Critical Skills Set for Network Marketers

A critical in network marketing to know how to grab your reader’s attention before they lose interest in what they are reading. Let’s say you’re reading a portion of a book about what lead generation is and how you can use it as a strategy to grow your network marketing business, but the author takes the whole page to get to the point; you will definitely throw the book away.

Therefore, whether you’re recruiting online or offline for your Network Marketing/MLM business, your ability to attract interested leads and prospects will get you far in your home based business.
In fact, for hundreds of years, stories have been used to persuade and captivate. Stories interest everybody without regard for age or culture. So that indicates they are extremely versatile and variable in application. There are several reasons as to why stories are so very effective. But in advertising and marketing, especially, you will get much further with a diligently composed story
To recruit, you need to reach your leads and prospects with words that elicit emotion and move them into taking action.
Every highly successful online and direct marketer have always reported copywriting is the most valuable business skill to learn. Implementing attraction marketing strategies is only the beginning.
If you’re generating leads and building your home business online, your web copywriting has to be irresistible and come out professional.
Copywriting is by far, one of the most important skills set you can have in your marketing arsenal.
Check out the link I have included to learn this skill from my friend Mike Dillard.

http://marvinchibuye.thecopywritersguild.com
(Copy and paste this link in your browser)
Marvin Chibuye
International Network Marketing Coach
Lusaka, Zambia

Tuesday, 3 May 2011

Attraction Marketing – How Can It Explode Your Business

I wish to state that this article was written by Tony J. Young and I have found it educative and decide to feature it on my blog acknowledging the fact that I am not the author. I have also but a link to her site in case you need more information from her.

Attraction marketing is a simple theory that is so effective for home based entrepreneurs. The concept behind it is quite simple. That is, before jumping to promote the business opportunity or the network marketing company or the program for that matter, one should try and promote and brand you, Inc.
These days, attracting people who relate or resonate to the likenesses of a home based entrepreneur are made much easier by personally branding himself with the help of  social media’s such as the Facebook, twitter, email marketing or one’s own blog thus helping them to build their lists of contacts and share their business opportunities, in contrast to the earlier methods where the program was advertised to strangers, they then directing them to a corporate managed replicated website and hoping that a sale would be generated.

The tools of attraction marketing can be given as:
1) Being yourselves and the value you share with others are factors that make you attractive to other aspiring entrepreneurs. These are achieved by consistently learning and having some valuable skills to share. Also being well informed in areas of personal growth, business, internet marketing etc helps the cause. Helping others to grow by imparting the information and directing them to useful systems brings out the true leader in you.
2) Lead Capture page is something that makes marketing another attractive prospect. In other words, providing a simple one page website which includes free information, video tutorials, ebooks etc and also sharing the owner’s contact information such as the email, phone number, name etc to make others aware of who you are and what you want to market.
3) Autoresponder – An email service that enables you to set up a campaign and target it to people by providing valuable details that educate them, and also helps you to invite or either sell your product. It’s just like generating an auto pilot for you. The campaigning content should have all that the targeted audience need to know of the service.
4) Bio Page - Now this is a basic thing which helps other people to get to know more about you. It should be understood that basically people join people and not the products or the services. It’s through you, others get to know the program. Various social media’s such as Facebook, blogs or either posting related videos on you tube are a great way to build a relation with the prospects.
5) The Funded proposal is another great tool for attraction marketing. It can be said as a form of training or course program which you pay for small price by way of which your business could earn some cash and at the same time educating the masses. It could also be stated as an art of offering a low priced information product that is targeted to your niche and provides value to the prospects.
6) Primary business opportunity or product/ service: This is something where the long term money is at stake. They are available in various price points which provides the high margin commissions, recurring income, passive income etc. Your list could be further monetized by building either one or more of those valuable products.
7) Affiliate Marketing:  This is where, you can offer the additional valuable products and services in your target niche by some simple email reviews or recommendations to your list. Low priced info products, high priced seminars, courses etc are few of the attributes of this affiliate marketing.
The above said are some of the productive tools required for attraction marketing.  The mechanics and the sources regarding this varies but are simple. Particularly when it comes to home based businesses or network marketing, these facts are truly simple provided they are applied in the right manner.
The thing is quite simple. You take a simple message and communicating it with the masses. You and your sales will reach its heights if  your marketing is more targeted by increasing your sales cycle.
Consider a simple message:
“Would you like to learn how to use the internet to earn money from home”?  People could answer either yes or no! If the answer is yes, you could take them to the lead capture page which offers them the free information in a step by step format of how to use the internet to make money at home.
Now how could you share that message:-
1) Paid Target Advertising:  There are several methods that are fast enough, enabling you to share the message. One such productive form is the Paid Target Advertising. People who are on the look out for this kind of information will be always attracted to advertising related to this matter. There are various sources of effective advertising. Google adwords, Ezine marketing, pay per click marketing etc are some of the most productive ones. Banner advertising, classified ads, magazine ads etc are also quite effective.
2) Free Marketing:  Marketing could be brought to its heights using the social media. With almost all the people using these media’s such as Facebook, twitter, blogs etc these days, marketing becomes much more easier and effective as they help to find, connect and build relationships with the people thus creating a targeted list of people to be invited to read your message.
Search engine optimization(SEO) is another great marketing tool. Publishing the content using the relevant keywords in blogs or in articles enables to place your content in areas where people are constantly seeking information. Similarly typing in the appropriate keywords in the search engines could help find your content quick as well.
Using these very effective promotional methods, the best possible results are guaranteed, also providing consistent target flow to your content. As a result when your content gets more and more attention from the public, they eventually would want to know more about you and your promotional items, which then leads then to your social media pages.
Next, the people need to be invited to your system or sales marketing. For this, your lead capture page has to be made use of . After being educated on the system from the sources and tutorials on that page, the interested prospects are directed to your sales.
Eventually people join in your system and they begin to develop or put together their own attraction marketing system and build the list in the same way as you did. Thus the Attraction Marketing system is very powerful which can be used to build any kind of home based or small business by making effective use of the social media. Internet marketing and direct response marketing principles. 

http://www.tonijyoung.com/attraction-marketing-how-can-it-explode-your-business

Tuesday, 5 April 2011

Do You Work For Your Boss or Your Family?

Here is a sad story:
Right now there are hundreds of thousands of people who earn hundreds of thousands of dollars per year, and they never even get to see their kids awake! This is called ‘Heads in Beds’. They see their kids asleep when they get up early for work, and see them asleep again when they get back late. They have the money, but no time to even spend it.

There are even more people who have plenty of time, but have no money whatsoever. Free time is great, unless you are penniless.
The ideal situation is to have as much money as the high-paid people, and as much free time as the unemployed people. Would you agree that’s the ideal balance we all dream of? You would be free to do what you want, when you want, and no boss could ever tell you what to do again.
When you go to work, it’s not your boss you’re working for. The reason you’re there is for your family. If you were going to get paid anyway, regardless of whether you turned up for work or not, would you honestly go?
Nobody would!
If you got paid whether you worked or not you could take your family on vacations, and not worry about how long your boss is letting you go for. It’s rather ridiculous isn’t it? You go on vacation to spend time with your family, but only for as long as your boss says you can…
It’s just like being back in school. You’re only allowed out to play when the teacher says, and you run back in when the bell goes, to get back to work.
It’s time to remember who you really work for.
Your boss or your family?
Are you working for your spouse and kids, so they can enjoy their lives, live in a nice home, go on nice vacations, drive a nice car, eat nice food, wear nice clothes. You’re working for THEM, right?
Don’t get me wrong, you may love your job. And that’s fine. Love your job until you can love it no more.
At the end of the day though, it’s not about HOW you provide all those things is it? If you could get the money in a way that offered more flexibility, freedom, and less hours, would you take it?

To Be Financially Free...There Is No Need To Win A Lottery!

What do the following things all have in common:
* Winning the lottery
* Earning millions of dollars through your career
* Inheriting a family fortune
* Recording a hit song
* Writing a bestselling book
* Creating residual income through network marketing

There may be a few similarities, but the one we’re looking at is that they can all provide you with ongoing income that you won’t have to continuously work for, day after day. You could take the money an run, so to speak!
You can use any of these methods to create the financial stability and lifestyle you want, and also to create more time for yourself and your family and the things you love to do in your spare time.
But there is one glaring difference between creating residual income from your own network marketing business and all the other things on the list: winning the lottery isn’t easy to do, and neither is making millions at a conventional business venture, and being an heir to an immense family fortune is quite unlikely. Also, when was the last time you tried writing a hit book or song? These things aren’t easy. But creating healthy residual income through network marketing is a simple process.
Residual Income is money you get paid month after month for work you have already done. Think of how a singer gets paid royalties on their songs, or authors get money from book sales. They continue to get paid long after they did the initial work of singing the song or writing the book.
Residual Income can work for you too.
Network Marketing is a very realistic way to change your financial outlook for the better and to make your financial future much brighter.
Think of this: If you were to go out into the big wide world and try to earn a million dollars you would probably take decades. You would work tirelessly year after year to earn as much as you could, and to save as much money as you could.
And perhaps maybe one day you would make it, and get to a $1,000,000 bank balance. The beauty of that would be the fact that you could live off the interest alone, which would amount to perhaps $50,000 a year. Could you live on $50,000 a year of free money? So all you need is the initial million in the bank right? Wrong.
Think of this: to create $50,000 per year of residual income through network marketing you would probably have to spend 3 – 5 years working part time.
You can see why so many people choose Network Marketing as their wealth strategy!
When you build a solid network marketing business and you put in the effort and energy required to get it moving, you’re doing exactly what a millionaire would do with his or her millions, or a smart lottery winner would do with their winnings. These people would take that money, invest it, and live off the earnings from the investments. But instead of investing millions of dollars you are simply investing your time.
With Residual Income you are giving yourself the gift of freedom to choose and freedom to do what works for you ñ business-wise, energy-wise and time-wise.
Residual income is the best kind of income you will ever earn.
Network Marketing can change your life.